Client: The Chapel

The UKs most inspiring hairdressing brand

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Digital Marmalade has been working with The Chapel since 2001, they are our oldest client and we're very proud to have witnessed The Chapel grow from its first salon into the award winning, highly respected company it is today. Over the years we have created a series of visually rich websites that have managed to help position The Chapel as a luxury brand.

Multiple award winner

  • British Hairdressing Awards Website of the Year Winner 3 years in a row

The Chapel provide an award-winning hairdressing experience through a blend of expertise, service, and style. The Chapel Group consists of four beautiful salons, each carrying its own unique charm: from the once 19th century Baptist chapel in picturesque Tunbridge Wells to the Islington salon right in the city's creative pulse.

The Chapel has always focused on the detail and being the best in every aspect. The responsive website had to reflect this philosophy. Every page has been designed to present its content in the best possible way through a combination gorgeous photography, subtle animation and quality writing.

Salon microsites

The main Chapel website pulls together all the aspects of the brand encompassing its salons, products, people and expertise. Each salon has an integrated microsite featuring distinctive photography, interactive tours, team profiles, directions, pricing and appointment scheduling.

The team at Digital Marmalade have consistently provided us cutting edge features for our website, not only that but the site always stands out as beautifully designed and visually easy on the eye. It's rare to find a company that can design well and build the feature set you require. With simple to use Content Management System our marketing team can quickly and easily make the amendments we require. That's why we keep coming back to them, time and time again.

Toby Dicker Co-founder at The Chapel

Feature rich content

The Chapel website is packed full of informative features, including The Chapel TV, a collection of videos providing hair and beauty advice and industry expert insights. The Chapel blog brings together fashion trends, product information and style tips.

Fully content managed

The Chapel team are able to fully control the content throughout the website from pricing through to team profiles. The website is built on our bespoke content management system (the Marmalade Suite).

The shop section features live sales reporting and stock levels, custom delivery messaging, discount voucher management and post purchase customer communications through MailChimp integration.